
Trustmark made a huge impact with their successful IMPACT Educator Grant Program which provides grant money to teachers who promote healthy lifestyles through innovative education programs. Recently, IMPACT employed the best use of technology, including multiple email campaigns, to reach teachers and encourage participation in the IMPACT program.
“We not only received more proposals, but the quality of the proposals was outstanding,” said Steve Salzman, Assistant Vice President of Trustmark Group Insurance Marketing. “So many of them have the potential to make a significant impact on the students’ lives. It’s great that technology, including Email Transmit, can help us reach educators so quickly and affordably. It’s tools like this that allow Trustmark to make these kinds of programs a reality for our teachers.”